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Sports Analytics Consulting

Analytics that move the needle

DataOne Stats delivers specialized data intelligence for collegiate and professional sports organizations — from on-court performance to venue operations. Built for the teams who can't afford to guess.

3 Services
On-court · Venue · Recruiting
100%
Sports-specialized
D1 Focus
Collegiate & minor league
What We Do

Intelligence across
the whole organization

We don't just crunch numbers — we build the frameworks coaches and front offices actually use to make decisions.

🏀

On-Court Performance Analytics

Deep-dive player efficiency analysis, opponent scouting reports, and game-by-game trend identification built around proven frameworks like Dean Oliver's Four Factors.

Player Efficiency Four Factors True Shooting % Threshold Analysis Trend Alerts
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Venue & Business Intelligence

Attendance trends, promotional ROI, concession and merchandise per-cap analysis — the business-side data that drives revenue decisions and gameday strategy.

Ticket Sales Promo ROI Per-Cap Revenue Attendance Trends

Custom Dashboards & Reporting

Tailored Power BI and interactive dashboards built around your staff's workflow — not a generic template. From coaching staff tablets to AD boardroom presentations.

Power BI Live Dashboards Automated Reports Staff Training
Our Work

Built for the real questions

Every engagement starts with a business question and ends with a framework the organization can act on.

On-Court Analytics Collegiate Basketball

Finding the real key to winning — it wasn't turnovers

A Division I coaching staff assumed turnovers were costing them games. We ran a full Four Factors breakdown across their conference schedule and found the real culprit: Free Throw Rate was a +17.4 percentage-point gap between wins and losses. Turnovers were nearly identical in both.

Identified FTR as the #1 win differentiator — a gap that had been invisible without the framework
Surfaced counterintuitive player threshold: team won more often when the star scorer was under his average output, pointing to a ball-distribution issue
Delivered interactive dashboard with rolling 3-game trends and a keys-to-victory framework the coaching staff could action in film sessions
DataOne Stats · Insights
18–7
Record
+17.4pp
FTR Gap
78%
Win% on Threshold
🔑 Key Finding: FTR is the single biggest differentiator — a +17.4pp advantage in wins. Getting to the free throw line is the #1 key to victory.
Venue Intelligence Collegiate Athletics

Which promotions actually move the needle at the gate?

An athletics department ran five different gameday promotion types with no consistent way to measure ROI across them. We built a venue BI dashboard that broke down attendance, gate revenue, concession per-cap, and merch per-cap by promotion type across the full home schedule.

Drink-special nights drove 52% higher concession per-cap than no-promo games — the clearest revenue multiplier in the dataset
Giveaway nights produced peak attendance but the lowest revenue-per-fan of any promo type — exposing a common misconception
Free-entry student nights recommendation: shift to a $5 bundled ticket to recover an estimated $20K+ in gate revenue over a full season
DataOne Stats · Venue BI
$1.2M
Season Revenue
4,840
Avg Attendance
$11.30
Conc / Cap
$4.75
Merch / Cap
Promo Comparison — Avg Attendance
Giveaway Night
7,200
Drink Special
5,400
Student Night
4,900
No Promo
2,600
Why DataOne

The analytics shop built for sports

Most analytics firms treat sports as just another vertical. We don't. Every framework, every dashboard, every deliverable is built around the specific decisions sports organizations make.

🎯

Domain-first, not tool-first

We start with the question — what does your coaching staff or front office actually need to decide? — and work backward to the right analysis. Not the other way around.

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Frameworks that travel

Deliverables are built so your staff can use them without us in the room. We document the logic, train the users, and build dashboards that don't require a data scientist to interpret.

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Right-sized for your organization

You don't need a 50-person consulting firm. You need someone who understands the MAAC, can talk to your athletic director and your head coach in the same meeting, and delivers fast.

"The difference between a team that uses data and one that acts on it comes down to whether the analysis speaks the language of the people making decisions."
D1
DataOne Stats
Sports Analytics Consulting
Get in Touch

Let's talk about
your data

Every engagement starts with a 30-minute discovery call. No sales pitch — just an honest conversation about what your organization is trying to solve and whether we're the right fit.

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Email
hello@dataonesports.com
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Location
Northeast US · Available Nationwide
Response Time
Within 1 business day
Book a Discovery Call

We'll respond within 1 business day to schedule your discovery call.